The Umoja Festival entertainment is a unique combination of contemporary and ancient art forms. In African tradition, permission from the elders of the village is sought because of their wisdom, knowledge and experience. The Umoja Festival has always observed this tradition in seeking permission to begin the festival from the elders of the Portsmouth community.
Nationally acclaimed musical guests perform jazz, reggae, gospel, and rhythm and blues. Children’s area contains games, crafts, and workshops with origins in several African countries. The Festival’s closing activity features a gospel jubilee of musical talents from throughout Hampton Roads.
Ethnic foods, a marketplace of sculptures, paintings, prints, baskets, quilts and other assorted hand-crafted wares contribute to the ambiance of the Festival.